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Forening for Fjernstyrt Undervannsteknologi

FFU, Association for Remote Underwater Technology, is a member-based organization supporting Norwegian companies in the offshore and subsea industries. The board is composed of industry professionals who volunteer their time and expertise. Since 2019, Vy Strategy has been a consistent marketing partner for FFU, supporting the organization across three different board chairpersons.

Social Media Services

Vy Strategy manages FFU’s presence on Instagram, Facebook, and LinkedIn, focusing on engaging existing members and attracting new ones. Our social media strategy aims to:

Provide Value to Members

We create tailored content, including industry updates, exclusive event highlights, and insights that meet the needs of FFU’s members

Attract Emerging Talent

By targeting younger audiences and students entering the workforce, we connect the next generation with a valuable network that can provide career opportunities in the subsea and offshore industries

Expand Market Reach

We help FFU access new markets and enhance its digital presence, boosting visibility and engagement across social media platforms

Marketing Strategy

Vy Strategy’s role in developing and executing FFU’s marketing strategy has varied depending on the board chair’s involvement. For more hands-on boards, we have:

Created a Cohesive Marketing Approach

We establish a consistent “red thread” across all marketing activities, aligning with FFU’s organizational goals

Enhanced Event Marketing

We have supported the marketing efforts for the FFU seminar, a key industry event, resulting in higher attendance and increased engagement

Provided Progress Reporting & Data-Driven Insights

Regular updates on marketing performance include actionable recommendations based on comprehensive data analysis.

A Trusted Partner

Our level of involvement has adapted based on the board’s needs, ranging from full strategic guidance to supplemental marketing support. Regardless of the engagement level, Vy Strategy has become a trusted and reliable partner for FFU.